Brand identity, marketing, and digital presentation

Awaan Bazaar

2024 / Bradford, West Yorkshire

Branding and launch-facing creative for a historic church reimagined as a contemporary South Asian retail destination in Bradford.

Awaan Bazaar needed an identity and marketing direction that could respect the space, speak to the local community, and help the wider project feel credible to prospective tenants and visitors.

Awaan Bazaar brand identity visual

Challenge

The project had to balance heritage and contemporary retail presentation without becoming visually confused.

The brand needed to appeal to a real local audience while still feeling ambitious enough to support the leasing story.

The digital presentation needed to explain the opportunity clearly to businesses considering the space.

Solution

Developed a brand direction that felt vibrant, rooted, and clean enough to support marketing and digital rollout.

Created visuals and layouts that helped present the project as a serious retail destination rather than a vague concept.

Used supporting visualisation content to communicate the ambition of the transformation more clearly.

What I did

Brand identity directionMarketing and campaign visualsDigital presentation designLeasing-facing communication assetsSupporting motion and visualisation work

Tools and technology

Adobe Creative SuitePresentation designMotion workflow

Project gallery

Awaan Bazaar identity artwork
Lead visual framing the project with a stronger retail identity.
Awaan Bazaar rollout design
Supporting brand rollout connecting the project to its audience.
Awaan Bazaar digital presentation
Digital presentation designed to support the leasing story clearly.
Exterior visualisation communicating the scale and ambition of the project.